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Accelerating Growth

Creative Customer Experiences

A Focus On Customers' Problems
Product, Service, Technology, Feature, and Benefit are all important.
But here's t
he cold hard truth.
Your solutions are not more impo
rtant than the customer problems they solve. 
I help your business get upstream
to gain trust,
solve problems and differentiate from your competitors.
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6 Sigma Sales & Marketing

Customer journey is typically defined in terms of shopping and buying.  My methodology views the customer experience from a different perspective.  By focusing on how customers problem-solve their business issues, I help clients develop a demand creation strategy that attracts the best customers before their competitors do. 

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Collaborative Selling

For 18+ years I have been coaching sales professionals how to develop 4 levels of expertise to differentiate themselves from all other sellers.  The Collaborative Advisor approach is a transformative experience for sales teams.  We will develop a toolbox to ensure customers are more engaged in critical meetings. 

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Customer Business Planning

Quarterly and Annual Business Meetings are critical customer & distributor interactions.  The Collaborative Advisor approach leverages tools from continuous improvement, change management and project management to ensure customer success and differentiation from competition.

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